Author: elegant
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The Only Thing You Ever Need to Worry About When Writing Web Content
“Compelling content.” “Written with the search engines in mind.” “Google loves quality content.” These phrases are bandied around by all and sundry when it comes to the qualities of content writing, and such well-meaning but often-oblique instructions can actually serve to confuse many new writers. What you really need is something altogether simpler. A single…
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Protecting your business from “spreading”
Here is another aspect of your business that you may have not considered. Think this as a way to stop “spreading”. This form of humiliation was originated in 2003 to humiliate then Senator Rick Santorum. An activist has created “spreading-santorum.com” to humiliate the senator’s strong objections over gay marriages. At the time it attracted only…
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What you should know about email messaging
The CAN-SPAM Act of 2003: This is the Federal law enforced by the Federal Trade Commission. This law became effective on January 1, 2004. The government revised the law in 2008 to add additional items that were not covered in the original. Law applies to any entity that sent commercial messages. All religious, national security…
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Targeting and Engaging Your True Audience – A SPN Exclusive Article
Successfully capturing readers’ attention is critical to transform your blog from a part-time hobby into a powerful web resource. To take the giant leap into influencer-status, you must identify your target audience, understand their interests and desires, and credibly deliver quality content. So how do you get there? Many successful bloggers I know, think of…