Author: elegant
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Domain Name Registration for a New Online Business
Domain name registration is easy and necessary first step in establishing an online presence for your business for the first time. Your domain name is your passport to business success. Here are some basic things to consider in selecting a domain name. Name should be related to the business. Think how other people will search…
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Facebook and GM Advertising
The Detroit based General Motors Company (GM), the world’s largest automaker by sales and third biggest advertiser in the U.S. behind Proctor and Gamble and AT&T, announced in mid-May 2012 that it will stop advertising in Facebook. The company thinks that their paid advertising on Facebook had little impact on consumers and the GM management…
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Pay-Per-Click (PPC) Advertising
If you have a smaller advertising budget PPC may be the way to go. Search engine behemoths like Google, Yahoo! And Bing all carries this form of advertising. When someone searching the Web and type in a key word or few words about what they are looking for, results are listed with few suggestions highlighted…
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Two popular web-based Readers
Web based RSS (Rich Site Summary) Readers aggregate and delivers stories of current events to anyone register with them. In order to get the service one should have Feed Reader or News Aggregator software installed. Unique services available on the Internet have different features and interfaces allowing potential users to choose one or more based…
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Additional strategies for Internet promotions of your business
Internet promotion of your business takes lot of effort on your part. Businesses are using many different practices and tactics to get noticed on Google, Yahoo, Facebook, and other social media sites. More time you spend to find ways to reach customers, your business will be successful. Here are two additional ways that you can…
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Content is king
Content or content marketing is the biggest important factor for an online Web based business. It involves creating and sharing valuable content free to attract and retain customers. The idea is to get visitors to become new customers and existing customers to become repeat buyers. The idea is to create content that is relevant to…
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Collecting data from users for targeted advertising
Among the delivery methods of Internet marketing, display advertising is the most important method. It conveys a massage visually using many mediums including text, logos, animation, video, photography or other graphics. The effectiveness of the advertisement will be based on several factors. The targeted audience, conveying method, and timing are important for the success. Many…
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Proven ways to develop online marketing leads
Online lead generation is developing prospective customer interest for a business through the Internet. Leads can be developed through many sources including buying a list, developing a list through e-newsletter, searches and visitors to the company Web site. Not all leads are good quality or generate higher sales. In terms of cost, the best way…
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Why you need to make your Website more natural
Search engines such as Google are constantly changing to get away from being a dictionary and become more human like. It is trying to understand natural language queries. Many think that search engines are trying to get more semantic, meaning using main keyword along with some descriptive words. The rational is more and more searches…