10 Not-So-Obvious Ways to Promote Your Website

Business owners have a myriad of methods to promote their websites and products and services. However if you have already done the basics with regard to promoting your website and optimizing it for the search engines, you may want to look at the following subtle methods of promoting it.

1. Make sure to include your company website in your business cards, letterheads and all company stationary. You should also remember that it is an unwritten rule to print your URL as www.domain.com instead of http://www.yourdomain.com

2. Use emails and e-newsletters to attract visitors and drive quality traffic to your website. Using these methods and incorporating a powerful call-to-action you can drive qualified traffic to your website.

3. You should also make sure to add your company URL to all your traditional advertising campaigns.

4. Become an online expert in your field. There may be many things that you do not know about online marketing and sales tactics, but there is a plethora of articles available for free. Learning these methods quickly will allow you to promote your website for free.

5. Use press releases from time to time to get your website and company in the news. You should also remember to include the company URL in your press releases. There are many PR websites available such as PRWeb.com, PRWire.com and

6. Promote your website through mailing lists and newsgroups. Signup to as many newsgroups and mailing lists as you can.

7. It is also a good option to have a bookmark link on all the pages on your website. Also, you should make sure the link is in a visible place.

8. You should also place your URL in any yellow book or offline directories you want to publish advertisements.

9. Write articles or news stories to be sent out as newsletters or for other websites. You can include the website of your company in the authors byline.

10. Devise viral marketing techniques and use your company website as the landing page for these campaigns. There are many ways to conduct viral marketing, especially with the popularization of social networking websites.