Why does Internet promotion thrive in a recession? It may not be surprising that it does when one considers that online retailers, such as Amazon.com, were designed to virtually demolish traditional brick and mortar stores. Even such traditional store owners saw how much more money they could make by selling products they could sell online, and they started websites. People from all over the world could buy a product from someone online–even from an individual with a website in Smalltown, U.S.A.
Internet promotion will thrive during the recession, because advertising online is cheaper than other advertising. Online ads can be for as little as one day, and there is no long-term commitment with such advertising. One can even cancel banner ads with only a 72 hour notice–far less than might be required for television ads. Online advertisements provide a great chance for promotion to current customers–which saves money in a recession. Online marketing can be targeted to those interested in your products.
Some Internet experts say Internet promotion thrives in a recession because start up costs for running a business online are minimal. A person can keep his day job while operating a business online in his spare time. Even though there have been changes in the economy, people still buy products, so people have the chance to make money during this recession–if they sell the right products. At all times, but especially in a recession, people want bargains, and if you can offer them, you can make big money.