Tag: writing
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The Only Thing You Ever Need to Worry About When Writing Web Content
“Compelling content.” “Written with the search engines in mind.” “Google loves quality content.” These phrases are bandied around by all and sundry when it comes to the qualities of content writing, and such well-meaning but often-oblique instructions can actually serve to confuse many new writers. What you really need is something altogether simpler. A single…
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Targeting and Engaging Your True Audience – A SPN Exclusive Article
Successfully capturing readers’ attention is critical to transform your blog from a part-time hobby into a powerful web resource. To take the giant leap into influencer-status, you must identify your target audience, understand their interests and desires, and credibly deliver quality content. So how do you get there? Many successful bloggers I know, think of…