Tag: Search Engine Marketing
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Search Engine Optimization – Three Mistakes You Should Avoid
The importance of Search Engine Optimization (SEO) is only too obvious when it comes to having an online business. While everything that can be done is being done to make a website SEO-friendly, a lot of people make certain common mistakes in the process, which are avoidable. 1. Lack of content – There are many…
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Landing Page Optimization Tips
A well structured landing page is an essential item in online sales. There are many common mistakes that people make which can be avoided. The following are a few tips that can help you improve your landing page. 1. Avoid the home page – Do not direct your links to your home page. You do…
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Increasing Your Conversion Rate
Generating traffic to your website is always the primary concern once you have got your website up and running. But all that traffic you generate will mean nothing if you cannot generate any sales. Of course there is a step that is between traffic generation and sales, and that is conversions. Conversions can be anything…