Tag: online
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5 Ways To Protect Your Website from Future Google Updates — A SPN Exclusive Article
With the recent Penguin update that came down a few weeks ago from Google, a lot of site owners are wondering what they can do to recover from a search engine penalty. We know that Penguin was designed to target webspam tactics (Panda was more about content quality), and while glaring black hat tactics like…
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Local Advertising: Devising an Online Strategy That Suits You
Experts squawk about Twitter, Facebook, Foursquare, YouTube, designing websites, and a whole litany of online and social media possibilities, but not all of them make sense for every single business. When it comes to local advertising, small business owners must seriously consider how to concentrate their efforts. While we all must utilize the internet and…
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Endless Articles Ideas: What Everyone Wants to Read
Have freezer eye? You know, you stare at the computer long enough hoping to figure out which article ideas to write about only to have your eyes freeze. You ask yourself, “What do visitors want to read? What do I like writing about? What have I already written? What pertains to my website or blog?…
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5 Common SEO Myths Explained
SEO, which stands for search engine optimization, can be difficult to understand if you are not familiar with it. Unfortunately many things you read about SEO on the internet are not always true. There are a lot of myths and misconceptions floating around the net and they can sometimes be hard to confirm or debunk…
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When Paid Search May Be Losing You Money and You Don’t Know It
Using a PPC strategy was a good idea. From your perspective, it’s worked and it’s making you money. The figures tell the story. The click through rate is above average. The keywords and ads are working well. And you’re getting a satisfactory conversion rate and ROI. But simply taking your results at face value can…