Category: Internet
-
What is Contextual Advertising?
The internet has gone through various models of advertising in its commercial existence. For a long time the prevalent method was – no method. As ridiculous as this seems, advertisers placed their ads wherever they found cheap or high traffic locations. Ads were displayed in predefined rotations, which to the user seemed to be random…
-
Three Excuses That Cause You to Fail in Internet Marketing
Many of us are excited at the thought of working from home and making “lots” of money. This is not a dream; in fact, it can be quite real if approached in the correct manner. Going to Internet marketing seminars and workshops can get you motivated and help you get started, but once at home,…
-
Spare a Thought for USP and ROI
When starting an online business, there is a multitude of things to consider. Most often overlooked among those things are the USP (Unique Selling Proposition) and the ROI (Return On Investment). It may seem funny but many people believe that the product that they sell has a USP, while others cannot for the life of…
-
Top website traffic statistics services
Web traffic is the lifeblood of any website. The success of a website relies on good content and popularity; therefore, with more people visiting the site means a greater chance to succeed. Measuring this success is difficult without getting the statistics and getting them in an understandable manner. Numerous services on the web help you…
-
An approach to Social Media Optimization
The practice of employing Social Media as a marketing tool is now becoming more and more prevalent. Many startup online businesses are using this method to drive traffic to their websites and increase sales. In this regard, it has proven its worth, for a company to think about investing in this method as well. One…
-
Six Critical Steps of a Successful Social Media Marketing Plan
“You have to try out the new smoothie shop, it is the best!” How many times have you heard someone say this about a place or a product and tried it out? Almost 90% of the time, right? This is because a friend or someone whose recommendations you trust has made a suggestion. This is…
-
Three Avoidable Mistakes in Twitter Marketing
Twitter is a great tool for online marketing, and like all good tools, it can be abused, misused or used ineffectively. The latter is the subject of our concern. As you read on, do not panic if you discover that you have made some or all of these mistakes, as they can be rectified. The…
-
Social Media Marketing – Three Vital Components for Your Success
Social Media Marketing is an avenue that provides direct access to a consumer base so that the message can be spread. However, the method requires some finesse and time to be effective. These are three tips that can help you in your Social Media Marketing endeavors. Identify your Target audience – This is of vital…
-
Twitter For Nonprofits and Fundraising
If you are part of a non-profit organization, collecting funds and spending them effectively will be of primary concern. In this endeavor, getting publicity is not easy as it has to be done free of charge. If you are caught in such a quandary, then consider using Twitter as an online marketing tool. Twitter brought…