Category: internet marketing
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Proven ways to develop online marketing leads
Online lead generation is developing prospective customer interest for a business through the Internet. Leads can be developed through many sources including buying a list, developing a list through e-newsletter, searches and visitors to the company Web site. Not all leads are good quality or generate higher sales. In terms of cost, the best way…
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Adding new content to your Web pages
You carefully scrutinize your work before you launch a new Web site. Once you do that knowingly or unknowingly you are entering the crazy world of search engine optimization (SEO). SEO is not a onetime deal and you have to stay on it constantly in order to get you in front of all others who…
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Can someone define what Search Engine Marketing is?
Well, it depends who you ask. Search engine marketing (SEM) appears to be difficult to correctly define. Some even say it covers much broader spectrum that is still evolving and that causes it to be difficult to define. But many including the online dictionary Wikipedia agree that SEM includes search engine optimization (SEO), pay-per-click (PPC)…
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Obey business email messaging laws
Article written by Macxcess Businesses using email for advertising should pay attention to the CAN-SPAM Act of 2003 and its revised version in 2008. It sets rules for commercial messages where commercial advertisement and promotions of a product or service, recipient right to stop commercial email, and establish penalties for violation of the law. Here’s…
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Consider these when creating a domain name
Choosing a domain name for your business shouldn’t be that hard. But many struggle with it because there is so much confusing information out there. Here are few ideas that we picked up on the Internet. Domain name should reflect what your business is. Because you will be using it in your promotional materials a…
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Buying or Renting Email Lists, which is Better?
So you’re eager to use email marketing because of its obvious benefits, but you DON’T have an email list… If that describes you, don’t feel bad, for you are far from alone. In fact, we hear from people with this problem every week. Regrettably, the world of email marketing lists can be a very confusing…
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What’s new with pay-per-click advertising?
Bid based and flat rate is the two most common pay-per-click (PPC) ad services on the Internet. Google AdWords, Yahoo! Search Marketing and Microsoft adCenter are the three largest network operators that are based on bid-based pay-per-click advertising. Yahoo! and Microsoft combined their efforts in 2010 under Microsoft adCenter in order to better compete with…
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Google AdWords, how does it work?
Google AdWords is its advertising system where advertisers bid on certain keywords in order to get their advertisement appear on top of Google search result. One of the popular foam of Google AdWords is its pay-per-click advertising. In order to get Google AdWords, businesses first needs to register and establish a Google AdWords account. Google…
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How to Get Real Traffic to Your Blog
Targeted traffic is what keeps your blog running, and getting those visitors is a full-time job. A strong content generation strategy is the foundation, but knowing where to place those articles to achieve maximum exposure also helps. If you’re looking for genuine traffic to your blog, read on for some tips. Headlines If you want…
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Powerful Internet marketing tools
The ever expanding mobile and tablet sales give retailors new opportunities for Internet marketing. Mobile devices provide an excellent medium for retailors to stay connected to their customers. Here are some powerful Internet marketing tools that can become main-street in 2014. Finger friendly interfaces: The increase in tablet and smartphone sales calls for more finger…