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Strategy is crucial in Internet marketing efforts and a cost-effective strategy is even more crucial if you are a just starting out. While one choice is to try out different tactics and gain some personal experience the smarter choice is to do some research and pick the best strategy. This will save you time and…

Flash, a technology Macromedia developed, gives the webmaster the ability to have animated logos and videos, interactive graphics, and colors on a website. It makes the site look very smooth in terms of graphics and very pleasing to the eye. Therefore, the temptation to use Flash when designing a webpage or even the whole website…

Finding the best tool that will help your business fly to the top is a tricky matter. Newbie marketers are often confused about all the products that are available and often end up purchasing something on “gut feeling”. When they discover that the product is useless or even bogus, in desperation they buy another “gut…

If you are an e-commerce entrepreneur and running a startup business, you will find that there is simply not enough time to do everything you need to. The following five applications will help you perform some important task while you are on the move and can make your life easier. The best common feature among…

Business-to-business (B2B) is the process of commercial transactions between businesses. This can range from transactions between a manufacturer and a wholesaler to a wholesaler and a retailer. One specific area where B2B differs from B2C is in the volume of transactions. The reason for this being that B2B transactions involve raw materials, subcomponents, etc, therefore…

Google has long though to penalize websites that duplicate content or produce material that is more or less the same as other websites. This Duplicate Content Penalty is a myth. What happens instead is there is a lessening of pagerank and authority that goes to a page, when the search engine spiders see incoming links…

September figures released by comScore the Internet tracking firm, show Google’s continued domination of the U.S search market. A whopping 64.9% of the searches conducted are on Google. Google sites also accounted for 9 billion searches. They also led the search market with 12.8 billion search queries. Google’s competitors are not catching up yet, but…

The Online Business Bureau claims to be a better alternative, for expense and value, for companies seeking third-party ratings and approval. Currently warring for a better market share against the Better Business Bureau, the OBB claims on its website, “The Better Business Bureau charges companies hundreds of dollars each year to become members. The BBB…

On June 30, 2009, 73.9% of Americans access and use the internet, this percentage amounts to 251.7 million users. Compare those numbers with Asia where over 700 million users are already using the internet, a number that represents only 18.5% of the Asian population and the importance of getting your business online becomes obvious. The…

As with any offline business, many online retailers rely on the holiday season to boost profits. The following simple online strategies can help your website increase profits and sales. Although these tasks seem simple, many website owners skip this process in the rush for getting ready for the holiday sales period. – Search Engine Optimization…